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Tag Directory > Business-to-business (b-to-b)


We have 20 results for Business-to-business (b-to-b).

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Using Social Media: Part 3 - Social Networking Sites

1 Citation
    Update: I?ve edited this post to provide a more objective view of social media and how it can be applied.   This is the third post in a 6 part series on how to use social media. In this third installment, I highlight how yoru can participate in social networking sites.   Social Networking Sites Marketers are seeking to break into several social networking sites, such as Facebook , LinkedIn and MySpace . From my perspective, there seems to be two popular mo, technorati.com

 

Huawei in 2008

1 Citation
Huawei Technologies has seemingly defied the global economic gloom: sales income in 2008 rose 35 percent to US$17 billion. According to company vice-president Xu Zhijun, contract sales were worth US$23.3 billion in 2008, up 46 percent over the previous year and higher than its target of US$23 billion. 75 percent of the growth in contract sales came from overseas markets, with contract sales rising 42 percent year-on-year in Europe and 58 percent in North America.   Lisa, technorati.com

 

China Mobile, Telecom Announce December Statistics

1 Citation
China Mobile added 7.07 million new subscribers to its network in December to reach 457.125 million total subscribers. China Telecom had 208.35 million fixed-line subscribers, down 2.02 million month-on-month, and 44.27 million total broadband subscribers, up 700,000 from November, by December 31. The company recorded 27.91 million mobile subscribers, including CDMA and PHS users, in its third month of mobile reporting, down 60,000 from the previous month. China Unicom began transferring the C, technorati.com

 

Using Social Media: Part 4 - Linking Strategies

1 Citation
  This is the fourth post in a 6 part series on using social media. In this fourth installment, I look at linking strategies.   Linking Strategies I believe it was Jeremiah Owyang who mentioned that your website is no longer the first place that sales leads or customers see. Rather, Google?s search results is now the new home page for your company.   As such, SEO (search engine optimization) has become a strategic tool in every interactive marketers tool box for, technorati.com

 

Take Our 2008 Online Marketing Survey

1 Citation
Recently we conducted an in-person survey at the 2008 NY XPO, where we asked passersby - mostly SMB owners - about how Internet marketing is helping them meet their business objectives. The results were varied, but the survey itself was such a success that we decided to open it up to a larger audience. So - before we analyze the acquired data and publish it in an upcoming e-newsletter, we hope you?ll take 30 seconds to complete this survey too. We?d love to hear how entrepreneurs from all ove, technorati.com

 

B2B - An Electronic Relationship of Business Entities

1 Citation
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The Value of Branding During Times of Recession

1 Citation
The value of brands diminishes during times of recession. People tend to be more focused and interested in value, properties, features and benefits of a product, meaning that buying decisions are more driven by logic than impulse or feeling.Branding in B-to-C means often to spend money on feel-good images and aspirations, rather than on highlighting , technorati.com

 

The Value of Branding During Times of Recession

1 Citation
The value of brands diminishes during times of recession. People tend to be more focused and interested in value, properties, features and benefits of a product, meaning that buying decisions are more driven by logic than impulse or feeling. Branding in B-to-C means often to spend money on feel-good images and aspirations, rather than on highlighting actual benefits and useful properties of a product at least since the 1920s when Edward Bernays invented Public Relations.   This type of ?brand, technorati.com

 

Le due facce del WOM: dati e riflessioni sul suo valore nelle strategie di marketing e comunicazione del brand

1 Citation
Come considerare il Word of Mouth, e soprattutto come pensarlo in una strategia di marketing innovativa? Il WOM è la nuova frontiera oppure un metodo come gli altri, è l?unico strumento veramente valido per diffondere i propri messaggi oppure ha grossi problemi nella sua gestione? In questo articolo mostreremo le due facce del WOM, evidenziando in primo luogo una seire di dati che Jenni Beattie ha messo insieme sulle virtù e l?importanza che ormai ha assunto il Word of Mouth in ogni processo di, technorati.com

 

Survey Says 9% of Chinese Youth Take Online Games 4 Hours

1 Citation
Just over 73% of Chinese youth, 73.1%, have played online games, however, only 8.81% play every day and 20.25% only play once every few months, a survey conducted by  state-backed China Youth Social Service Center. Gamers playing about once a week accounted for 36.51% of "had played" respondents, while another 20% or so record a frequency of once every two or four weeks. Seventy-two percent of players were online for no more than two hours in one sitting, with 9% online for more than four hours, technorati.com

 

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